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Overview

Join TikTok Academy Automation Webinar to discover how Smart+ empowers you to drive stronger performance while taking control of what matters most.
Built for performance marketers, Smart+ combines AI-powered automation with flexible settings across targeting, budget, placement, and creative. Learn how to let automation work harder for you while keeping the freedom to shape campaigns according your strategy.

Learning Objectives

1. Automation you can fine-tune

Learn how to stay in control with manual settings, flexible campaign structures, enhanced creative reporting, and asset groups—unlocking multi-URL options, creative-to-text pairing, and expanded video quotas.

2. How to get started with Smart+

Learn best practices for launching, optimizing, and scaling Smart+ campaigns to achieve maximum performance outcomes.

3. Creative formats and tools built for Smart+

Explore ad formats tailored for catalog sales, app engagement, and lead generation—plus, the latest Symphony tools to boost results and reduce creative fatigue.

Choose an Upcoming Event

  • [Europe] Cut the steps, not the results: Take control with TikTok automation and Smart+

    Wednesday, Nov 12, 2025 at 5:00 AM to 6:00 AM EST
    • Instructor: Rosemary Fajobi & Ellie Layfield