All Activities : TikTok Academy

Start making TikTok videos

Learn how to make TikTok videos yourself using creative best practices.

Duration 14m
Rating 4.9

Intro to lead generation on TikTok

Learn how to generate leads for your business with TikTok ads.

Duration 5m
Rating 4.7

Structure your ad campaign

Find out how to set up a campaign in Ads Manager and choose your advertising objective.

Duration 9m
Rating 4.9

Build your brand

Learn how to guide audiences from awareness to consideration and build lasting brand favorability on TikTok.

Path
Rating 4.9
Credential

Promote your videos with Spark Ads

Turn organic TikTok videos into ads with Spark Ads.

Duration 8m
Rating 4.8

Drive website sales

Learn how to bring visitors to your website and effectively drive product sales.

Path
Rating 5.0
Credential

Implement data connections for your mobile app

Get your app set up to measure conversions from TikTok app promotion ads.

Duration 5m
Rating 4.7

Implement data connections on your website

Learn how to measure and optimize website conversion ads using TikTok's data connections.

Duration 10m
Rating 4.5

Interactive creative formats

Discover how you can make your ads even more engaging with Branded Effects and Interactive Add-Ons.

Duration 7m
Rating 4.9

Measurement for lead gen and messaging ads

Learn how to evaluate the performance for your TikTok lead generation campaigns.

Duration 10m
Rating 4.8

Connect your product catalog to TikTok

Learn how to set up a catalog for Video Shopping Ads.

Duration 10m
Rating 4.7

Learn about how to plan TikTok brand campaigns. This course will prepare you to: Describe the various planning tools available for your TikTok brand campaigns. Choose the right planning tool based on your campaign goals. Plan a data-driven TikTok brand...

Rating 4.7

Generate and message leads

Learn how to generate leads for your business and message them on TikTok.

Path
Rating 5.0
Credential

Make TikTok videos with a creator

Find out how to work with creators to make TikTok ads for your business. This course will prepare you to: Describe what creators are and what they do. Identify the benefits of working with creators. Explain how to find creators...

Rating 4.8

TikTok basics

Learn how to set up your accounts, make content, and get started with TikTok ads.

Path
Rating 4.8
Beginner
Credential

Promote your app

Learn how to drive installs and retention for your mobile app.

Path
Rating 4.8
Credential

Capture leads with an Instant Form

Learn how to create an Instant Form for lead generation.

Duration 6m
Rating 4.3

Find and engage your community on TikTok

Identify your community on TikTok and create videos that engage them.

Duration 4m
Rating 4.7

Intro to advertising on TikTok

Learn about TikTok ads, what they look like, and how they can drive a variety of advertising goals.

Duration 4m
Rating 4.9

Get set up to run TikTok ads

Discover how TikTok's advertising tools work.

Rating 4.8

Manage your Instant Form leads

Learn how to easily manage leads by integrating your CRM system or using TikTok's Leads Center.

Duration 6m
Rating 4.8

Intro to brand building on TikTok

Learn how TikTok ads can increase brand awareness and favorability.

Rating 4.8

Intro to website sales ads on TikTok

Learn how to use TikTok to drive conversions on your website.

Duration 4m
Rating 4.7

[Global] TikTok Media Buying Certification Exam Study Session

Join us for a study session for the TikTok Media Buying Certification exam to get prepared to take the exam. We'll cover the following content: TikTok Media Buying Certification exam overview Exam study resources and how to study for the...

Event

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