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[Europe] Prep for Peak: The 4 Commerce Fundamentals Behind Stronger Q4 Performance

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Overview

Peak season starts long before the first purchase. Shoppers are already creating wishlists, comparing offers, and planning purchases. But many brands are still missing key foundations needed to capture that demand.
In this webinar, our TikTok experts unpack the four Commerce Fundamentals – Signals, Automation, Creative Supply, and Measurement – and show how they work together to drive stronger performance during Peak season.
You'll learn how to assess your readiness, identify opportunities for improvement, and build a stronger foundation for Q4 success.

Learning Objectives

  • Evaluate the strength of your signals and data connections ahead of Peak.
  • Understand how Smart+ Catalog Ads can automate performance at scale.
  • Increase creative supply to support scalable campaign delivery.
  • Measure TikTok's contribution beyond last-click attribution.
  • Build an action plan to improve Peak readiness with TikTok.

Choose an Upcoming Session

  • [Europe] Prep for Peak: The 4 Commerce Fundamentals Behind Stronger Q4 Performance

    Tuesday, Sep 15, 2026 at 5:00 AM to 6:00 AM EDT
    • Instructor: Helen Udolloress & Violetta Kofman