[North America] Putting AI Agents to Work: A Practical Guide to Agentic Marketing on TikTok

Culture moves fast - your marketing should too. Join TikTok and Perplexity for a practical look at how AI agents can streamline everyday work: planning, campaign creation, creative refresh, performance diagnosis, and next-step recommendations. You'll see how TikTok's MCP integration (Model Context Protocol) and Agentic Hub Skills bring these workflows to life, while keeping you in control with clear review moments and human-led decisions. This webinar is ideal if you're new to MCP or just starting to explore agent-assisted marketing.

• Define the core components of agentic marketing—including AI agents, Model Context Protocol (MCP), and Skills.
• Examine how to leverage Perplexity for automated TikTok campaign planning, creative execution, and optimization.
• Apply human-in-the-loop guardrails so you can review agent outputs and publish safely with confidence.