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Overview

The shopping season doesn’t end after BFCM. As consumers return, redeem, and refresh their priorities, brands have a unique chance to re-engage and convert. Learn how TikTok’s top brands turned post-holiday activity into measurable growth — and how you can do the same to drive momentum into 2026.

Learning Objectives

  • Discover key post-Black Friday Cyber Monday trends and emerging consumer behaviors brands can capitalize on
  • Explore proven strategies and product solutions — from GMV Max to Smart + Catalog — that fuel sales and retention
  • Apply insights from winning TikTok campaigns to kick-start your 2026 strategy

Choose an Upcoming Session

  • [North America] Discover How TikTok’s Top Brands Sustain Holiday Momentum into 2026

    Thursday, Nov 13, 2025 at 2:00 PM to 3:00 PM EST