Skip to main content

Overview

The upgraded Smart+ experience is rolling out in TikTok Ads Manager and will become the standard way for advertisers to create campaigns—bringing together the control of manual campaigns with the efficiency and performance of Smart+. In this webinar, TikTok experts will walk you through what’s changing, what it means for your day-to-day campaign setup, and how to start using the new flow with confidence. Join us to get practical guidance, save time on campaign creation, and stay ahead as Smart+ becomes the default experience in Ads Manager.

Learning Objectives

  • Explain what’s changing with the upgraded Smart+ experience and why transitioning now will help you stay prepared for future campaign creation.
  • Apply the upgraded Smart+ flow to manual or automated campaigns with confidence in Ads Manager.
  • Implement and evaluate best practices to improve campaign performance using the upgraded flow.

Choose an Upcoming Session

  • [North America, Latin America, Europe] Achieve more with less: A guide to the upgraded Smart+ experience

    Thursday, Feb 5, 2026 at 11:30 AM to 12:30 PM EST
    • Instructor: Emma Qian