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[North America] Unlock the power of Search on TikTok

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Overview

The landscape for search is changing as people prefer to research products on video and social platforms over traditional browsers.
This webinar will show you TikTok's robust search platform, bridging the gap between traditional search and the intent based TikTok search experience users expect.
Join us to see how Search Ads Campaign enables advertisers to connect with high-intent audiences in the moments that matter most.

Learning Objectives

  • Discover how to harness the 57% of users who utilize TikTok's search functionality and 23% who search for something within 30 seconds of opening the app.
  • Learn how to use Search Ads Campaigns and our recently added host of new features and targeting capabilities.
  • Understand how your content appears on the TikTok search results page, ensuring the right creative is served to the right users, while brands retain full control.

Choose an Upcoming Session

  • [North America] Unlock the power of Search on TikTok

    Tuesday, Mar 31, 2026 at 3:30 PM to 4:30 PM EDT
    • Instructor: Wes Fletcher