Smart+: Achieve More with Less

TikTok Academy

[Webinar Replay] Capturing High-Quality Leads on TikTok with Smart+

TikTok Academy

[Webinar Replay] Achieve more with less: A guide to the upgraded Smart+ experience

TikTok Academy

Automate your next performance campaign with Smart+

Learn how to automate TikTok performance campaigns with Smart+, TikTok's AI-powered advertising solution. Discover best practices for campaign automation, performance optimisation, and creative scaling to improve efficiency, reduce manual work, and drive measurable ROI.

TikTok Academy

Ways to automate your Lead Gen Ads campaigns with Smart+

Learn how to automate TikTok Lead Generation Ads with Smart+ to drive sign-ups, product trials, and customer acquisition at scale. Discover how AI-powered optimisation improves targeting, creative performance, and cost efficiency for lead generation campaigns.

TikTok Academy

Ways to automate your Catalog Ads campaigns with Smart+

Discover how to automate TikTok Catalog Ads using Smart+ to turn your product feed into high-performing dynamic ads. Learn how Catalog Ads integrate with TikTok Ads Manager, optimise product delivery, and drive scalable eCommerce sales through AI-powered automation.

TikTok Academy

Ways to automate your App Ads campaigns with Smart+

Explore how Smart+ automates TikTok App Ads to drive installs and in-app conversions. Learn how AI-powered campaign optimisation improves targeting, simplifies creative workflows, and scales mobile app growth through automated advertising.

TikTok Academy

Set up a website sales campaign

Learn how to set up a website sales campaign on TikTok. This course will prepare you to: Choose the best campaign setup for your business. Discover how to use automation to streamline campaign set up and optimization. Apply the best practices for website sales campaigns.

TikTok Academy

Set up a lead generation campaign

Learn how to set up and optimize lead generation campaigns on TikTok. This course will prepare you to: Choose the best campaign setup for your business. Discover how to use automation to streamline campaign set up and optimization. Identify the five ways to capture leads.

TikTok Academy

Set up an app promotion campaign

Learn how to set up and optimize app promotion campaigns on TikTok. This course will prepare you to: Understand the two campaign types for app promotion. Choose the best setup for your app promotion campaign. Apply the best practices for setting up app promotion campaigns.