Set up a Catalog Ads campaign
Learn how to set up and optimize Catalog Ads campaigns on TikTok.
All Activities
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Promote your videos with Spark Ads
Turn organic TikTok videos into ads with Spark Ads.
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Set up an app promotion campaign
Learn how to set up and optimize app promotion campaigns on TikTok.
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[Global] TikTok Media Buying Certification Exam Study Session
Join us for a study session for the TikTok Media Buying Certification exam to get prepared to take the exam. We'll cover the following content: TikTok Media Buying Certification exam overview Exam study resources and how to study for the...
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Implement data connections for website lead generation
Learn how to measure and optimize website lead generation ads on your website.
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[Global] TikTok Media Buying Certification Exam Study Session
Join us for a study session for the TikTok Media Buying Certification exam to get prepared to take the exam. We'll cover the following content: TikTok Media Buying Certification exam overview Exam study resources and how to study for the...
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Intro to brand building on TikTok
Learn how TikTok ads can increase brand awareness and favorability.
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Build your brand
Learn how to guide audiences from awareness to consideration and build lasting brand favorability on TikTok.
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Capture leads with an Instant Form
Learn how to create an Instant Form for lead generation.
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Promote your app
Learn how to drive installs and retention for your mobile app.
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Drive website sales
Learn how to bring visitors to your website and effectively drive product sales.
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TikTok basics
Learn how to set up your accounts, make content, and get started with TikTok ads.
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Generate and message leads
Learn how to generate leads for your business and message them on TikTok.
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Find and engage your community on TikTok
Identify your community on TikTok and create videos that engage them.
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Get set up to run TikTok ads
Discover how TikTok's advertising tools work.
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Connect your product catalog to TikTok
Learn how to set up a catalog for Video Shopping Ads.
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Set up an auto ads campaign
This course teaches you how to connect your auto inventory catalog to TikTok, and launch an Auto Ads campaign in TikTok Ads Manager.
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Episode 1: AHA!
Struggling to define your brand’s unique voice on TikTok? It’s time for your “Aha!” moment! In this video, we’ll guide you through the process of discovering and developing your brand’s point of view.
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Drive vehicle discovery and local demand with Auto Ads
Today’s vehicle buyer is more digital, more research-driven, and more influenced by video than ever before. TikTok has emerged as a leading platform for early vehicle discovery, research, and consideration, playing a critical role well before a shopper visits a...
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Repurpose ads to use on TikTok
Learn how to adapt ads from other channels for TikTok.
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TikTok Media Buying Professional Certification
Prepare for the Media Buying Certification Exam with the study guide, practice tests, and exam coverage resources.
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TikTok Agency All-Stars: The Performance Training Camp
This curated learning path continues the Agency All-Stars journey with customized Academy courses aligned to the core pillars from the event: automation, full-funnel, commerce, and measurement. Designed specifically for agency teams ready to scale client performance on TikTok.
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[Webinar replays] Global
Watch the webinar replays led by our North America experts.
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Find and partner with creators
Discover how to find and engage creators to achieve your campaign goals.
