All Activities : TikTok Academy

TikTok Media Buying Professional Certification

Prepare for the Media Buying Certification Exam with the study guide, practice tests, and exam coverage resources.

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Prepare-se para veicular os anúncios do TikTok

Descubra como funcionam as ferramentas de publicidade do TikTok.

Rating 5.0

Master TikTok Advertising, From the Experts

New to advertising on TikTok? TikTok Unpacked: Foundations is your starting point. This beginner-friendly series simplifies the platform and shows you how to get your first campaigns live. Through short, creator-led videos and guided walkthroughs, you’ll explore key ad products...

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Practice Test A

Check your readiness with a comprehensive practice test that reflects the official exam.

Rating 4.8

Measuring What Matters

Learn how to measure the impact of your TikTok marketing efforts across the customer journey. Explore key measurement frameworks, attribution solutions, and performance insights to understand what's driving results, optimize campaigns with confidence, and make smarter business decisions.

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TikTok Next Trend Forecast

Interested how marketers can use TikTok tools and solutions to turn trend insights into creative outputs quickly? Learn how to identify key conversations on the platform, source content related to your brand, and scale creative ideas across different audience demands.

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Become a Media Buying Expert

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Rating 4.5

Find and partner with creators

Discover how to find and engage creators to achieve your campaign goals.

Duration 10m
Rating 5.0

Create for TikTok

Master how to create high-performing content with creator-led demos of TikTok’s latest creative tools and solutions.

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Rating 5.0

GMV Max ads formats

Duration 10m
Rating 5.0

TikTok at Cannes Lions 2026

Measurement for GMV Max Campaigns

Learn how to measure performance for GMV Max campaigns.

Duration 15m
Rating 5.0

[North America] Drive App Growth with TikTok's Performance Fundamentals

Overview Growing your app means finding the right users—and giving your campaigns the right foundation to turn that growth into meaningful business outcomes. In this session, discover the opportunity TikTok can unlock for app marketers and learn how to get...