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TikTok Academy
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  • [Global] Smarter Selling Starts Here: Master TikTok’s Smart+ Catalog

    Overview Advertisers know TikTok Ads Manager, but many still struggle with the catalog side of the equation. In this webinar, our product experts will show you how to seamlessly onboard, manage, and optimize product catalogs while unlocking the power of...

    • Event
    • Duration 1h
    • Intermediate

  • Episode 21: Unagi

    Learn how to craft videos that speak to diverse audiences and spark engagement across the platform. Let's make your content relatable, shareable, and unforgettable.

    • Video
    • Duration 1m

  • Episode 20: Trims

    Master the art of seamless transitions, snappy cuts, and the perfect pacing to keep your viewers hooked from start to finish. 

    • Video
    • Duration 1m

  • Episode 2: Bubble

    It’s time to rethink your approach and prioritize what works best on the platform! In this video, we’ll debunk common misconceptions and show you how to tailor your content specifically for creating for TikTok.

    • Video
    • Duration 1m
    • Rating 4.0

  • Creative production

    Learn how to shoot and edit TikTok videos, and how to hire creators or agencies to make TikTok videos for you.

    • Path
    • Rating 5.0

  • Return on Creative - Webinar

    In this session, we unpack our collaborative research with Ipsos, focusing on the significant roles of empathy and resonance in marketing. Discover how understanding and connecting with your audience on a deeper level can transform your campaigns.

    • Video

  • [Webinar Replay] Take Control of TikTok Performance With Smart+

    In this session, we’ll show you how automation paves the way. Smart+ helps marketers navigate TikTok performance by combining AI-powered automation with flexible controls across targeting, budget, placement, and creative. The result: stronger outcomes, proven ROAS, and campaigns you can...

    • [Webinar Replay] Take Control with TikTok Automation and Smart+

      Watch this recorded webinar session to discover how Smart+ empowers you to drive stronger performance while taking control of what matters most.Built for performance marketers, Smart+ combines AI-powered automation with flexible settings across targeting, budget, placement, and creative. Learn how...

      • How to use GMV Max to supercharge your TikTok Shop sales

        Discover what GMV Max is, and how it can elevate your TikTok Shop strategy by optimizing all your campaign content, from approved organic to paid. Learn how to maximize this AI-powered solution to maximize your sales potential and drive efficient...

        • [Webinar Replay] Accelerating FinServ Success on TikTok

          Join our FinServ webinar to uncover actionable strategies that help you build trust, grow your business, and connect with the next generation of financially curious consumers. On TikTok, financial services are not just discovered—they are understood, reimagined, and shared by...

          • Rating 5.0

        • Episode 10: Jar

          From common mistakes to avoid to strategies for keeping your content fresh and appealing, learn what to steer clear of and how to keep your TikTok game strong.

          • Video
          • Duration 1m